Radioshack Super Bowl
We did our best, dammit. Our Hail Mary effort to save RadioShack surprised the hell out of 100 million people and landed in the top 5 of the USA Super Bowl Admeter poll. The second screen experience became more popular than the football game. And while we came up short in the end, I got to hang with Alf so that was a win.
Media
Awards
Television
Social
Cannes Bronze Lion
Andy
One Show
Communication Arts
PR Coverage
Wall Street Journal
USA Top 5 Admeter
CNN
Goodbye 80's Giveaway
During the game, we cleared out the RadioShack closet and gave away classic 80s collectibles like a 1986 Porsche, a vintage Pac-Man table and even a pair of Jordan 1s. During the biggest night on social media, we had three trending topics and for some reason, the official Stay Puff Marshmallow Man wouldn't stop tweeting at is.
