RADIOSHACK SUPER BOWL


We did our best, dammit. Our Hail Mary effort to save RadioShack surprised the hell out of 100 million people and landed in the top 5 of the USA Super Bowl Admeter poll. The second screen experience became more popular than the football game. And while we came up short in the end, I got to hang with Alf so that was a win.

 

"IN SHOCKING UPSET RADIOSHACK WINS THE SUPER BOWL." - AdAge

 
 

"RADIOSHACK WINS BRONZE CYBER LION FOR GOODBYE '80s SOCIAL CAMPAIGN." - Adweek

 
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"RADIOSHACK BAILS OUT LAME SUPER BOWL." - CNN